After price, photos are the most effective marketing tool when selling residential real estate. Photos matter! In the internet age, a photo must be worth way more than a thousand words.
Poor photos physically pain me.
I cringe when I see listing photos obviously taken with someone’s smartphone camera. Oof. Actually, I cringe whenever listing photos aren’t professional. What a poor *ahem* reflection on the property, on the realtor, on the entire real estate industry.
Professional photos are simply a must in any proper marketing campaign. Amen.
I’ll climb off my pulpit now.
My favorite photographer, Jason Mercio, is pictured here, doing his beautiful thing.
Tomorrow I am bringing a sweet townhouse in Madison Valley on the market. Stay tuned for more info. And photos!